One of the biggest problems of society is overconsumption and consequently the trivialization of concerns about the production process, in the world the optimization and maximization of production is the constant search for factories and companies, but consequently this causes environmental problems such as extraction or pollution of natural resources, problems with the well-being of employees, lack of responsibility for the product after the sale, among several cruel attitudes of mass production. On the other hand, it is undeniable that the population is more concerned with the environment, with each generation this becomes more visible, even though this movement is still timid and slow, it is still present and noticeable, therefore, each initiative to catalyze this culture sustainable is valid. Because of this, consumers of products are increasingly aware of the brands they consume, and the search for more sustainable brands is notable. The problem is that this demand from the market is still not influencing as much as it should, the biggest cause of this is the lack of information. Thinking about it, the idea of ​​a social network focused on sustainability arose. Operation would be the basis for brand interactions with consumers. The network would show the companies' production process showing whether they have sustainable, neutral or harmful attitudes, and it is up to the consumer to decide if he wants to encourage this organization, but consciously. I would also open space for suggestions from the sustainable attitudes platform itself and how to do them, below I will bring some examples: • Collection of recyclable waste. • Water treatment. • Welfare of employees • Post purchase management

The platform would talk about how this could be done and indicate companies in the region that work with such services to have as possible partners. These attitudes would enter the profile of the company that would be open to the public, the more beneficial, the more attractive the company would be for these conscious consumers who are increasingly multiplying.

This social network only brings benefits, since the primary purpose is to disseminate, communicate, encourage and demand from the market sustainable attitudes, but, as a cascade effect, it would generate jobs, indicating possible partnerships and a cultural change of users, who would become more concerned what they consume.

The network would be self-sustainable, because in the beginning, only companies that already practice sustainable attitudes would be interested in putting their opinions, but with time and public demand, more companies would be subpoenaed and sought, making them start to worry about internal attitudes. In addition, the inspection of attitudes would be public, if company x closes a collection partnership with company y, it discloses, and company y can confirm whether this information is true. In this way, the application would have a cascade effect of sustainability, being the influence and diffusion of the good.